Primer
FACE
Smooth & Prime ~ All Purpose Undercoat.
An ultra-light gel primer designed specifically for men’s skin. Packed with pure Alpha-Bisabolol to calm post-shave irritation, reduce redness and create the perfect canvas for BB cream or concealer. It instantly controls shine, smooths skin texture and helps prevent makeup from clinging to pores or dry patches, delivering an invisible, natural finish that lasts all day… See more
$42.00
Key Ingredients
Shaving is surprisingly demanding on the skin. Every pass of the razor removes not only facial hair, but also a small portion of the skin’s protective lipid barrier, leaving behind microscopic abrasions that can trigger redness, tightness and irritation.
That’s why we chose pure Alpha-Bisabolol
Originally isolated from German Chamomile, Alpha-Bisabolol is one of the cosmetic industry’s most researched calming ingredients. Studies have shown it helps reduce inflammation, supports skin barrier repair, provides antioxidant protection and improves overall skin comfort following mechanical stress such as shaving. For men, that means skin feels calmer, looks less red and provides a smoother surface for BB Cream, helping it blend more evenly without clinging to dry or irritated areas.
Hemisqualane
Selected for its outstanding spreadability and skin compatibility, hemisqualane creates a smooth, even surface for makeup application while helping maintain hydration throughout the day. Its dry-touch finish makes it particularly suited to men’s skin.
Ingredients
Isododecane, Dimethicone, C13-15 Alkane, Silica dimethyl silylate, Dimethicone/vinyl dimethicone crosspolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Polysilicone-11, α-Bisabolol, Tocopheryl Acetate.
How To Apply
1. Prep Your Skin
Begin with clean, moisturised skin. This ensures the primer sits smoothly and evenly.
2. Dispense a Small Amount
A little goes a long way. Place a pea-sized amount onto your fingertips.
3. Target Key Areas
Apply lightly to the T-zone, cheeks, and under the eyes — anywhere you want to smooth and control shine.
4. Blend Until Invisible
Use gentle, circular motions to work the primer into your skin until it disappears. The texture should feel weightless and natural.
5. Let It Set
Allow one to two minutes for the formula to lock in. This step is crucial — it creates the perfect canvas for BB cream or concealer to grip and last longer.
6. Pro Tip
Our oil-free primer is designed to work in harmony with Mankind’s BB Cream and Concealer. Not all primers are compatible with all foundations, but this trio is engineered to perform seamlessly together.
WHAT OUR CUSTOMERS SAY
I wont go back
Never used a primer before but I'm hooked. Keeps everything in place without much fuss
— Micky AInvisible
Wasn't even sure if I had put anything on. It melts in, works like magic
— Allan PWay to go
its a must if you want the rest to stay on
— Tony AGreat present
My partner bought this for me and its amazing. Will keep using it
— Lenny OFundmental
Im not new to wearing makeup but trying this primer has made me realise its a fundamental
— Dylan NConfident
Wanted the works and I can see why a primer is recommended. The makeup stays all day
— Brad SWith me, without me
Tried my foundation without it and with it, its definately with it. Cant go back now!
— Brent KPrimer
FACE
Smooth & Prime ~ All Purpose Undercoat.
An ultra-light gel primer designed specifically for men’s skin. Packed with pure Alpha-Bisabolol to calm post-shave irritation, reduce redness and create the perfect canvas for BB cream or concealer. It instantly controls shine, smooths skin texture and helps prevent makeup from clinging to pores or dry patches, delivering an invisible, natural finish that lasts all day… See more
$42.00
Key Ingredients
Shaving is surprisingly demanding on the skin. Every pass of the razor removes not only facial hair, but also a small portion of the skin’s protective lipid barrier, leaving behind microscopic abrasions that can trigger redness, tightness and irritation.
That’s why we chose pure Alpha-Bisabolol
Originally isolated from German Chamomile, Alpha-Bisabolol is one of the cosmetic industry’s most researched calming ingredients. Studies have shown it helps reduce inflammation, supports skin barrier repair, provides antioxidant protection and improves overall skin comfort following mechanical stress such as shaving. For men, that means skin feels calmer, looks less red and provides a smoother surface for BB Cream, helping it blend more evenly without clinging to dry or irritated areas.
Hemisqualane
Selected for its outstanding spreadability and skin compatibility, hemisqualane creates a smooth, even surface for makeup application while helping maintain hydration throughout the day. Its dry-touch finish makes it particularly suited to men’s skin.
Ingredients
Isododecane, Dimethicone, C13-15 Alkane, Silica dimethyl silylate, Dimethicone/vinyl dimethicone crosspolymer, Dimethicone/Vinyl Dimethicone Crosspolymer, Polysilicone-11, α-Bisabolol, Tocopheryl Acetate.
How To Apply
1. Prep Your Skin
Begin with clean, moisturised skin. This ensures the primer sits smoothly and evenly.
2. Dispense a Small Amount
A little goes a long way. Place a pea-sized amount onto your fingertips.
3. Target Key Areas
Apply lightly to the T-zone, cheeks, and under the eyes — anywhere you want to smooth and control shine.
4. Blend Until Invisible
Use gentle, circular motions to work the primer into your skin until it disappears. The texture should feel weightless and natural.
5. Let It Set
Allow one to two minutes for the formula to lock in. This step is crucial — it creates the perfect canvas for BB cream or concealer to grip and last longer.
6. Pro Tip
Our oil-free primer is designed to work in harmony with Mankind’s BB Cream and Concealer. Not all primers are compatible with all foundations, but this trio is engineered to perform seamlessly together.
WHAT OUR CUSTOMERS SAY
I wont go back
Never used a primer before but I'm hooked. Keeps everything in place without much fuss
— Micky AInvisible
Wasn't even sure if I had put anything on. It melts in, works like magic
— Allan PWay to go
its a must if you want the rest to stay on
— Tony AGreat present
My partner bought this for me and its amazing. Will keep using it
— Lenny OFundmental
Im not new to wearing makeup but trying this primer has made me realise its a fundamental
— Dylan NConfident
Wanted the works and I can see why a primer is recommended. The makeup stays all day
— Brad SWith me, without me
Tried my foundation without it and with it, its definately with it. Cant go back now!
— Brent K